If we Build it will they Stay?: User Generated Content and Website Effectiveness
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چکیده
منابع مشابه
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ژورنال
عنوان ژورنال: Journal of Marketing Management (JMM)
سال: 2014
ISSN: 2333-6080,2333-6099
DOI: 10.15640/jmm.v2n3-4a1